Marketing

Word of Mouth

By far the best form of marketing of them all. Nothing generates sales better than a personal recommendation from someone your customers trust.

Everything you do in your store should have the goal of getting positive word of mouth advertising. Word of mouth in the technology age is now also electronic, comments on Twitter and Facebook reach thousands of people with the press of a key so if people are discussing your shop on these mediums, there is a good chance, it will turn into sales.

Conversely, if you provide bad customer service or a negative customer experience, these very same technologies can be your downfall.

Word of Mouth will impact your business whether you like it or not, it is the ultimate outcome of how you conduct business.

Everything in this site hopefully will help you to generate positive rather than negative Word of Mouth and if that happens, your sales will increase and your customer base will also.

C-Store Success