Marketing
Newsletter
We produce a newsletter each month detailing current offers and other news from the local community.
We do a print run of 300 copies and have it distributed around the local area.
One of the tricks we use to gauge whether it is being read is to have a free coffee coupon on the back which the customers can redeem in the shop. We give away several coffees a month but we know our marketing message is being seen.
We print our QR Code on the back of course.