Marketing

QR Code

If you don’t know what a QR code is, you are not alone. You have probably seen them in adverts in magazines. They are square black and white patterns that are used for mobile phones and pad computers. When you point your phone camera at them, they do whatever they are programmed to do, usually take you to a web site.

Why are they important?

QR Codes are important because they can offer your shop the potential to be seen by unlimited amounts of mobile phone users.

They are free to generate, just search Google for QR Code generator.

Generate one with a link to your web site and then make sure it is printed on everything you send out, invoices, flyers, packing slips, the lot. Some people even have them on the side of delivery vans.

Like all digital marketing tools QR Codes are just one tool in the mix, the key is to use all available sources of marketing. Even if you gain just one good customer from it, it will have been worth the effort.

It also tells your customers that you are up with the times and not prepared to just sit back, you are pro-active and when people are pro-active, things happen. 

C-Store Success